IBMThink 2018, the biggest IBM conference covering all things tech kicked off yesterday. Our PB team is right in the center of the action booth #704 offering 40,000+ attendees the opportunity to be among the first to test drive the newly launched software and data marketplace. This marketplace is a self-service resource for data users to download the Pitney Bowes industry-leading data catalog for sample categorical data, such as address, boundary, demographic, enrichment, point of interest, and street data in a matter of minutes. Additionally, a Software Development Kit (SDK) is also available through the marketplace, which allows users to receive their products and updates automatically.
Customers consistently tell us that accessing good, clean and accurate data is a priority for analysis, insight and faster time-to-value. However, the process of sourcing, cleansing and managing that data is often tedious, time-consuming and costly for most organizations. Is this a challenge for you? What could you do differently with uninhibited access to reliable data relevant for your industry?