You can also augment this type of analysis by incorporating demographic data to, for example, identify at risk groups (eg. the elderly, young children, etc) or, determine services per capita so that appropriate resources can be directed to the particular facility or facilities that may be over-represented. Integration of these various data can assist applications for Government grants, identifying target locations for Doctors to be employed to, etc. Understanding ethnicity and language can also assist in effectively marketing the services of these facilities to the local community. Enriching your key business information with other external source data and then benefiting from the intelligence location analysis can deliver.